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Customer experience has been a buzzword for so long now that it’s become its own industry. Of course, at Torque customer experience is more than just a buzzword, it’s our way of life.

Despite all of this, I still encounter people who don’t quite grasp the concept and what it can mean for their business. Since I recently posted a blog about how video should be part of your content strategy, I thought what better way to demystify customer experience than through my very own video.

Demystifying Customer Experience

How to get started

Now that you have a better idea of what customer experience actually is, I want to give you some guidance on how you can get started – it’s easier than you think!

Why Employee Experience is important

At Torque, we don’t stop at Customer Experience because it’s only one piece of the puzzle. Your employees are your company’s greatest advocates, so their experience is just as important as that of your customers.

And there you have it. Customer Experience in a nutshell. A very attractive, insightful and eloquent nutshell. If you need more info on getting your Customer Experience off the ground, click here to advice from the experts.

I can promise you, I’m even more amazing in person.

Better hurry up though, I can hear fame knocking at my door…